Self Edge SF, NY, LA, PDX, MX, & ATX
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Pure Blue Japan Fall Collection of Jeans
Pure Blue Japan’s IDBK overdyed warp jean is here. This is an 18oz denim with an indigo weft and a warp made of a yarn which is pure indigo dyed then overdyed black before being woven into denim. You’re going to get a “three way” fading process with these as the warp and weft age in a different manner over time.
We also now have their flagship 14oz denim available in their 013 slim and 019 straight tapered fits at all stores.
Shop Pure Blue Japan Online: https://www.selfedge.com/pure-blue-japan
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The Kei Shigenaga Fall Collection
The Kei Shigenaga fall collection is here. First up we have the Igen bracelet made of twisted links, handmade one by one, a large curved plate, and two textured dog tags. The contrast between the perfectly polished plate and the oxidized/rough areas of the bracelet are the key elements here making this bracelet so unique.
We also have the Shin pendant and necklace; inspired by a spine, as Shin means "core" in Japanese. The pendant has four black diamonds, and the custom chain comes with a solid 18k gold tag.
In addition to the Igen and Shin we have three new rings and another pendant and necklace set.
Shop Kei Shigenaga Online: https://www.selfedge.com/kei-shigenaga
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The Flat Head Fall Collection of Jackets, T-Shirts, & Shirts
We’re excited to be adding another jacket to our line-up of Flat Head leather jackets. They’ve taken the iconic Type II jacket style and done it up in a super supple 1.3mm tannin-dyed Japanese deerskin. These are finished with iron buttons and the jacket is fully rayon lined.
Flat Head's iconic THC t-shirt is back. These are the heaviest weight t-shirts Flat Head produces and they've been making these for over twenty years. These tees are heavy yet soft, have a Never-Sag collar, come with contrast collar and hem stitching, and have no side seams due to the tubular knit fabric.
We also have 12oz denim workshirts and crazy nice Heavy Duty socks in two colors.
Shop Flat Head Online: https://www.selfedge.com/the-flat-head
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Merz B. Schwanen Fall Collection of Basics
We've just received a much needed delivery of loopwheeled t-shirts and underwear from Merz B. Schwanen. We now have their Super Duper heavy tees, which are the world's heaviest loopwheeled t-shirts, available in four colors. We also have received a new run of Sea Island cotton t-shirts if you really want to step your fiber game up, available in black or white.
Lastly we've got a new run of loopwheeled cotton underwear, available in two colors.
Shop Merz. B Schwanen Online: https://www.selfedge.com/merz-b-schwanen
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Strike Gold Loopwheeled Sweaters, Hoodies, & T-Shirts
Strike Gold's loopwheeled basics are back! These are the ultimate loopwheeled t-shirts, no surprise that they come from Strike Gold, a brand highly dedicated to pushing the boundaries of both selvedge denim and loopwheeled basics.
This heavy 100% cotton fabric is made on vintage loopwheeling machines in Japan. Not many of these machines still exist in the world as they're difficult to maintain and run at a very slow pace. This jersey is produced and pulled down by gravity to create a zero tension knit, creating that trademark horizontal pattern you seen in a well worn in loopwheeled t-shirt or sweater. Available now in black, white, and a new navy color.
We also have heavy loopwheeled crewneck sweaters and hoodies along with heavy single-grain cowhide belts in two colors.
Shop Strike Gold Online: https://www.selfedge.com/strike-gold
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Iron Heart Winter Collection of Flannels, Denim Jackets, & Jeans
Iron Heart's winter delivery is here in full force.
We have three new Ultra-Heavy flannel shirts, including one which is in their workshirt style. We have some insanely nice Modified Type III denim jackets in their new slubby denim in both indigo and overdyed versions. We also now stock the slim tapered 555 jean model, available in their 14oz indigo denim.
Lastly we are happy to announce that we've brought back the black moleskin CPO shirt, one of our favorite Iron Heart shirts of all time.
Shop Iron Heart Online: https://www.selfedge.com/iron-heart
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3sixteen Crosscut Winter Flannels
We’ve got a hot one from 3sixteen this week to get you ready for the winter. We have their crosscut flannels available in two very nice new colors. These are produced of a 100% cotton medium-weight flannel which is slack weave woven for extra pattern depth and are finished with enamel coated metal fisheye buttons.
Shop 3sixteen Online: https://www.selfedge.com/3sixteen
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The Good Art Fall Jewelry Collection
Good Art’s new fall collection has just arrived at all five of our stores.
We have new Shazam versions of the St. Christopher pendant and Clip 8 keychains, a new version of the the Poplock ball chain bracelet, a new SLIM version of the Nixon ring, a Gordo version of the Pequeno a Mano bracelet, and new Small Club Rings.
Shop Good Art Online: https://www.selfedge.com/good-art
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Sugar Cane Jeans, Shirts, & Belts!
Sugar Cane just hit us with a large delivery of jeans in various fits and denim styles, denim western and vat-dyed chambray shirts, and plain and studded style belts. Available now at all stores.
Shop Sugar Cane Online: https://www.selfedge.com/sugar-cane
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Buzz Rickson & William Gibson Winter Collections
We've got an enormous delivery from Buzz Rickson including their new winter collection of deck jackets, pea coats, CPO and chambray USN shirts, crewneck sweaters, crazy nice wool/cotton socks, and US Gov. issue t-shirts.
We've also received chinos, watch caps, and flight jackets from the William Gibson x Buzz Rickson collection of Very Black garments.
Shop Buzz Rickson & William Gibson: https://www.selfedge.com/buzz-rickson
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Seuvas' Winter Collection of Beautiful Shirts & Coveralls
New winter deliveries from Seuvas just hit all stores.
We've got a dumb nice winter flannel from their slightly oversized Skunk Works line, indigo selvedge chambray shirts, medium-weight canvas Farmer's shirts, and their popular coverall jacket in a garment-dyed olive color.
Shop Seuvas Online: https://www.selfedge.com/seuvas
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Iron Heart Winter Collection of Everything to Keep You Warm
Iron Heart winter deliveries have poured in over the last week.
We've got new Ultra-Heavy flannels, some very nice Raised Whipcord shirts in two colors, Wabash shirts, and overdyed vests.
We've also received a new run of their N-1 Deck jackets in two colors and Split Steer Modified Type III jackets, now also available in a buttery brown color.
In addition to all this we've got the 777 slim tapered jeans and 888 high-rise straight tapered jeans back in various denim styles plus a full restock of their 11oz Super Duper Heavy t-shirts in three colors.
Shop Iron Heart Online: https://www.selfedge.com/iron-heart
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Fine Creek Leather's Shinki Leather Leon Jacket
Fine Creek Leather just released one beautiful jacket this week, the Shinki leather version of their Leon model. This is the the Leon Custom jacket we’ve always carried but with the belt and epaulets intact and made of a 1.3mm Shinki tannery horsehide; these have a shorter break-in period and slightly lighter weight which is great for all weather wear.
Fine Creek makes some of the most beautiful horsehide jackets we've seen. Using a vegetable tanned Japanese horsehide, which ages in a fairly fast manner, they cut and sew these jackets in their own studio in Tokyo. The quality of stitching is as good as it gets for a leather jacket, and we've not seen many jackets age as well as these do. Depending on the panel they'll use a different type of stitch thread and thread count to achieve puckering in certain areas for added character.
Shop Fine Creek Leather Online: https://www.selfedge.com/fine-creek-leathers
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Samurai 15oz Otokogi Jeans and Medium Weight 2-Pack T-Shirts
This S510HX jean is Samurai's newest iteration of a classic straight leg jean with a medium rise and a classic fit leg. These are made of their custom 15oz "Otokogi" denim made of a 100% Texas cotton fiber with tightly twisted slub yarns for an amazing texture and very high unique fading potential.
Also, Samurai blank tees have landed and now come in more colors! These t-shirts are a welcome addition to our line-up of well made Japanese basics. These blank tees are circular knit (no side seams), have a narrow double-stitched collar, and come lightly rinsed. Samurai offers these blank t-shirts in a 2-pack, available in black, white, and navy.
Shop Samurai Online: https://www.selfedge.com/samurai
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3sixteen x Gloverall Duffle Coats, Rinsed Heavyweight T-Shirts, Japanese Tochigi Belts, & Caps
3sixteen hit us this week with their new duffle coat made collaboration with England's Gloverall, their heavyweight t-shirts which are now all rinsed for much easier sizing, newly developed Japanese Tochigi belts in three colors, and a restock of their waxed baseball caps.
All these great things can be found at all 5 of our stores except for the Gloverall coat which is available exclusively online and at SESF.
Shop 3sixteen Online: https://www.selfedge.com/3sixteen
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Merz B. Schwanen Cashmere Knits & Super Nice Beanies
Merz B. Schwanen’s line of knitwear is back for the winter season.
First up we have a beautiful heavy merino wool and cashmere blend sweater in their seasonal Chestnut color. This sweater is soft, cozy, and has a slightly oversized fit.
We also have a black cashmere blend thermal which is medium/heavy weight, super soft, and has a slightly oversized fit. Using fully certified eco-friendly fibers these thermals are extremely comfortable, soft, and ethically made to the highest degree.
Lastly we have two different merino wool beanies, each in its own color and knit style.
Shop Merz B. Schwanen Online: https://www.selfedge.com/merz-b-schwanen
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The Self Edge Black Friday SALE - This Weekend!
This weekend we're running a Black Friday sale from Friday through Monday. This will be the last time we're discounting anything this year. Come by the store and see all our new collections and enjoy a 15% off sale on everything (except Good Art). ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Everything will be marked down 15% for four days; come by and check out our new goods, we even have some new winter collections in stock from many of the brands we carry. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Self Edge Online Store Sale:
Starts: 9am (PST) Friday, November 25
Ends: 9am (PST) Tuesday, November 29Sale in-store and online will be 15% off (excludes hems/repairs/Good Art). Customers which are not local can use a coupon code for 15% off everything in our online store starting at 9AM (PST) Friday November 25, the coupon code will be good until 9am (PST) Tuesday, November 29. Sale terms cannot be retroactive for past purchases or to pre-purchase items which are not currently in stock.
Coupon Code for 15% off: BF22
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Pure Blue Japan Winter Collection of Jeans
Left hand twill denim jeans from Pure Blue Japan are here. The XX-011 is a slim tapered model made of a special 13.5oz denim which has a reverse twill pattern giving this denim a dry but somewhat soft hand as it ages over time.
We've also received 16.5oz Slub Denim jeans and 18oz Super Rough denim jeans, both available in PBJ's straight tapered fit.
Shop Pure Blue Japan Online: https://www.selfedge.com/pure-blue-japan
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Iron Heart Winter Collection of Jackets, Flannels, & Jeans
An enormous winter delivery has just landed from Iron Heart. We've got their iconic N-1 Deck jackets in a new oiled version which ups its water and wind resistance, five new Ultra-Heavy flannels in both western and workshirt versions, denim shirts, black moleskin CPO shirts, and the 633 straight tapered fit in a 14oz black/black denim that's a top notch ager for a black denim.
Shop Iron Heart Online: https://www.selfedge.com/iron-heart
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Sugar Cane Winter Collection & Whitesville T-Shirt 2-Packs!
Sugar Cane just hit up with a large delivery of winter flannels, unsanforized raw Type II denim jackets, black 1947 jeans, and a long overdue Whitesville t-shirt restock in four colors.
Shop Sugar Cane & Whitesville Online: https://www.selfedge.com/sugar-cane
